APA Style
Cravens, David W, Piercy, Nigel F.. (2006).
Strategic marketing (8th ed).
Boston, Mass:
McGraw-Hill.
Chicago Style
Cravens, David W, Piercy, Nigel F..
Strategic marketing.
8th ed
Boston, Mass:
McGraw-Hill,
2006.
Text.
MLA Style
Cravens, David W, Piercy, Nigel F..
Strategic marketing.
8th ed
Boston, Mass:
McGraw-Hill,
2006.
Text.
Turabian Style
Cravens, David W, Piercy, Nigel F..
Strategic marketing.
8th ed
Boston, Mass:
McGraw-Hill,
2006.
Print.