APA Style
Belch, George E., Belch, Michael A.. (2001).
Advertising and promotion :an integrated marketing communications perspective (5th ed.).
Boston, Mass:
Irwin/McGraw-Hill.
Chicago Style
Belch, George E., Belch, Michael A..
Advertising and promotion :an integrated marketing communications perspective.
5th ed.
Boston, Mass:
Irwin/McGraw-Hill,
2001.
Text.
MLA Style
Belch, George E., Belch, Michael A..
Advertising and promotion :an integrated marketing communications perspective.
5th ed.
Boston, Mass:
Irwin/McGraw-Hill,
2001.
Text.
Turabian Style
Belch, George E., Belch, Michael A..
Advertising and promotion :an integrated marketing communications perspective.
5th ed.
Boston, Mass:
Irwin/McGraw-Hill,
2001.
Print.