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Pemahaman pengusaha dalam penerapan CSR oleh PT Indocement tunggal Prakarsa Tbk
Feliza Zubair, 210130090006, The.Management Comprehention in Application
CSR Initiative By PT. Indocement Tunggal Prakasa Tbk In Perspectives ...
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Code CallNo Lokasi Ketersediaan 010040006216 302.2 Fel p Perpustakaan Pusat (Reference Kls. 300) Tersedia -
Perpustakaan Perpustakaan PusatJudul Seri -No. Panggil 302.2 Fel p/R.21.6.6Penerbit Fakultas Ilmu Komunikasi : Bandung., 2014 Deskripsi Fisik xviii, 482 hlm. ; ill. ; 29 cmBahasa IndonesiaISBN/ISSN -Klasifikasi 302.2Tipe Isi -Tipe Media -Tipe Pembawa -Edisi -Subyek Info Detil Spesifik ReferencePernyataan Tanggungjawab Feliza Zubair -
Feliza Zubair, 210130090006, The.Management Comprehention in Application
CSR Initiative By PT. Indocement Tunggal Prakasa Tbk In Perspectives Public
Relations. Case Study of Revitalize and Reclaim Land Development Through Energy
Crops (renewable energy) in Palimanan Cirebon and Citeureup Bogor .. Promotor:
Prof H Engkus Kuswamo, MS, Professor.D .. Hj.Mien Hidayat, Dra, MS, Dr.Atwar
Bajari, MSi.
This study aims to determine the background PT.Indocement Tunggal Prakasa Tbk
ethical approach cultivation through reclamation distance ( energy crops) on land
mines dug, knowing the meaning of employers towards the implementation of CSR by
PT.Indocement Tunggal Prakasa Tbk in palimanan Cirebon , know the meaning
employers towards the implementation of CSR in Coventry Bogor , knowing
understanding of the ethical approach to community revitalization and land
reclamation in mining excavation in Coventry Palimanan Cirebon and Citeureup
Bogor.
The research applies qualitative research approach , utilizing paradigm of
constructivism , and the type of study are Case Study. The research subject is the CSR
department and community of PT.Indocement Tunggal Prakasa Tbk in Palimanan
Cirebon and Citeureup Bogor .Subjects are purposively selected. The collection of
data obtained through in-depth interviews, direct observation, and document analysis.
The results of the study revealed that employers interpret the application of CSR as a
moral responsibility of mining companies outlined in a legal responsibility, economic
responsibility , social responsibility and responsibility Iingkungan.Komunitas
understand ethical approach to revitalization and reclamation of the mine excavation
area as a good faith companies to improve environmental conditions, such as pollution
, global warming ( emissions) , noise ( blasting) towards a green environment ( green
company) .
The programs are implemented in the development of the Energy Crops is to revitalize
and on marginal land and reclamation of mined land with Jatropha Parar , Pecan
Sunan , Nyampung , King. Grass, Sorghum, which can be processed into a variety of
plants biofluel and " hard " like a tree teak, trees Gear can restore soil nutrients (
fertilize) . Another effort is to perform a variety of innovations in order to maximize the
use of alternative energy , especially as a replacement for environmentally friendly
batubara.Biofluel will be able to mitigate some of the harmful effects of mining
operations such as reduced pollution , emisis and other impacts. With this program
DAPT educated people expected to participate of maintaining a sustainable
environment .
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