APA Style
O'Guinn, Thomas C ; Allen, Chris T. (2006).
Advertising & Integrated Brand Promotion (Fourth Edition).
USA:
Thomson South Western.
Chicago Style
O'Guinn, Thomas C ; Allen, Chris T.
Advertising & Integrated Brand Promotion.
Fourth Edition
USA:
Thomson South Western,
2006.
Text.
MLA Style
O'Guinn, Thomas C ; Allen, Chris T.
Advertising & Integrated Brand Promotion.
Fourth Edition
USA:
Thomson South Western,
2006.
Text.
Turabian Style
O'Guinn, Thomas C ; Allen, Chris T.
Advertising & Integrated Brand Promotion.
Fourth Edition
USA:
Thomson South Western,
2006.
Print.