Perpustakaan Universitas Padjajaran
Pencarian Spesifik

Detail Cantuman

No image available for this title

Text  

Project Management for the Pharmaceutical Industry

DAFTAR ISI

1 Managing pharmaceutical projects strategically 1
Introduction 1
Deficiencies in conventional project management ...

  • CodeCallNoLokasiKetersediaan
    01021110500079Tersedia
  • Perpustakaan
    Fakultas Farmasi
    Judul Seri
    -
    No. Panggil
    615.1-2 Bro P
    Penerbit Gower : England.,
    Deskripsi Fisik
    xix, 276 hal. : ilus. ; 26 cm Index. Hal. 267-276
    Bahasa
    Indonesia
    ISBN/ISSN
    978-1-4094-1894-8
    Klasifikasi
    615.1-2 Bro P
    Tipe Isi
    -
    Tipe Media
    -
    Tipe Pembawa
    -
    Edisi
    NULL
    Subyek
    Judul II
    Project Management
    Pharmaceutical Industry-Management
    Brown, Laura I
    Grundy, T
    Info Detil Spesifik
    -
    Pernyataan Tanggungjawab
  • DAFTAR ISI

    1 Managing pharmaceutical projects strategically 1
    Introduction 1
    Deficiencies in conventional project management 2
    The relevance of strategic thinking to pharmaceutical project management 5
    The pharmaceutical project management process 17
    Conclusion 21

    2 Linking pharmaceutical projects with business strategy 23
    Introduction 23
    Defining strategy 24
    The strategy mix 27
    The role of incrementalism 31
    Understanding the internal competitive environment 38
    Project programmes, interdependencies and breakthroughs 40
    Conclusion 41

    3 Defining pharmaceutical projects 45
    Introduction 45
    Scoping the pharmaceutical project 47
    Defining the key issues 50
    Identifying the project's key objectives 71
    Resourching the project-to CRO or not to CRO? 76
    Identifyng the project's key stakeholders-and its difficulty 82
    Conclusion 86

    4 Developing pharmaceutical project strategy and plans 87
    Introduction 87
    Developing project options and strategies 88
    Attractiveness-implementation difficulty analysis 94
    Force-field analysis 100
    Stakeholder analysis 108
    'How-how' and work breakdown structure analysis 114
    Critical path (and uncertainty) analysis 118
    Project management software 132
    conclusion 135

    5 Evaluating pharmaceutical projects 137
    Introduction 137
    Understanding the business value system 138
    Stages in pharmaceutical project appraisal 140
    Exporing the 'Do-Nothing'or base case 159
    intangibles and interdependencies 161
    Business case 165
    Portfolio management 168
    Conclusion 171

    6 Pharmaceutical project mobilisation, control, and learning 173
    Introduction 173
    Project mobilisation and roles 173
    Project milestones and indictaors 176
    Project systems 183
    Project learning 190
    Project dynamics 191
    Concusion 192

    7 Influencing people and behaviour 193
    Introduction 193
    Exploring project behaviour 195
    Diagnosing team roles 198
    Specific techniques for understanding behaviour 203
    Conclusion 209

    8 Project management checlists and cost-management project case study 211
    Introduction 211
    Checklists for multicentre clinical researchtrials 212
    Checklists for organic business development projects 220
    Checklists for organisational change projects 224
    Checklists for acquisitions and alliances (joint venture) projects 236
    Checklists for operational projects 244
    Note 251

    9 Conclusion 255
    Summary of key lessons 255
    Implemenattion and next steps 258
    For further information 260

  • Tidak tersedia versi lain

  • Silakan login dahulu untuk melihat atau memberi komentar.


Informasi